Looking to the most reliable specialists helps to ensure that you just 're receiving the most precise, up-to-date, and useful search engine optimization information accessible. With that in mind, this guide we feature 20 top search engine optimization experts and clarify why they're worth pursuing.
How SEO Specialists Can Help WordPress Users Before we dive to the listing, it's worth mentioning exactly what makes someone a professional, versus someone who just appears to be all talk and no action. The people who made it with this list are specialists mainly because of the depth of expertise they have in advanced SEO, and also how they have leveraged that experience to other complementary regions of internet marketing (which is pretty much all of 'em).
While any search engine optimization beginner who's been able to rank for a long tail key word with low competition can write a blog post about how they did it (and then obviously never update it), these specialists are a lot more advanced than that. They've dug deeper to SEO and know how to do all the dirty work that accompanies ranking for highly competitive keywords, working with innovative tools, tailoring SEO needs for e-commerce functions, analyzing all kinds of different sets of information, fine-tuning website code for the search engines, plus much more.
Many operate their own successful companies on the internet and have successfully helped countless other small business sites get more search engine traffic. Some have been dabbling in SEO since the mid-90s, back when many of us were wee nippers.
These individuals are the real deal, plus they all have the expertise and reputations to up them. Follow their upgrades and you'll not need to be concerned about getting duped ever again by people who maintain circulating outdated or just plain wrong SEO advice online.
Aaron Wall
Aaron Wall is the founder of SEOBook, a top SEO site that claims to offer you the number one SEO training program full with assorted programs, videos, a personal forum, and additional tools. The site was launched in 2003 and is known among the earliest SEO websites which 's still frequently updated for the current state of the web. It focuses on offering users advertising tips, online small business tips, search investigation, and more.
Stephan Spencer
Stephan Spencer is a world-renowned SEO strategist and speaker. He's the author of Google Power Search, a coauthor of Social eCommerce, and a coauthor on Eric Enge's publication The Art of SEO. He is the inventor of technical applications RIO SEO Website Optimizer and continues to be a contributing columnist to Search Engine Land, The Huffington Post, and Multichannel Merchant. He also offers a free guide on his website covering SEO myths that have to die.
Eric Ward
Eric Ward was a "linking strategist since the dawn of time," according to his Twitter bio. He claims to have actually kicked off the web's very first link building services back in 1994 and has helped enormous websites like Amazon, PBS, and Weather.com execute successful link building campaigns. He's been a regular contributor to Search Engine Land and ClickZ in addition to a speaker in many key industry events. He publishes a premium newsletter in LinkMoses Private, filled with linking strategies, question and answer fashion hints, client case studies, news, and more.
Larry Kim
Larry Kim is the creator of WordStream, a powerful PPC management software enterprise. He's also a top columnist for both Inc.. Magazine in Addition to Search Engine Land. His website receives over a million unique visitors every month. He had been named the most influential PPC specialist in 2013, 2014, and 2015, and was the number one top columnist on Search Engine Land in 2013.
Rand Fishkin
Rand Fishkin is the creator of one of the very popular and authoritative sites on the market on SEO and online advertising, Moz (previously SEOmoz). He was CEO from 2007 to 2014 and today focuses on product and marketing because the "Wizard of Moz" while still contributing frequently to the site. Has has given several public speaking presentations at large companies, such as Google, Facebook, and Microsoft.
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